Mama Mirai Support Group

Supporting mothers and children
and expanding their choices for the future.
Supporting the security and independence of single-parent families through food, education, and employment.
A long-term social support project created together with companies.
Mama Mirai Support Group

Project Overview

About Mama Mirai Support Group

Mama Mirai Support Group provides mothers and children in single-parent families with essential support such as rice and other food supplies, learning opportunities, and information and opportunities that can lead to employment and greater independence.
Rather than ending with temporary assistance, we work together with companies and local communities to create an environment where mothers and children can make their own choices for the future.

The “Disconnected Challenges”
Many Companies Face

For many companies, the following initiatives
exist separately from one another.
CSR

CSR

Often one-time initiatives that do not reach employees or society effectively
Employee Benefits

Employee Benefits

Can become formalities that are difficult to feel the impact of
PR

PR

Difficult to communicate as part of a broader social commitment
Recruitment & Retention

Recruitment & Retention

Difficult to identify effective approaches
Mama Mirai Support Group
integrates these initiatives
under one unified vision.

CSR to Future Investment

A New Perspective | Turning CSR into an Investment in the Future
A New Perspective

This is not simply about
“spending money” for social contribution.

By investing in PR, employee benefits, and human resources,
we create a system that benefits both society and the company.

We transform CSR budgets
from “expenses” into “measurable corporate assets.”

The Value Cycle

A Value Cycle Connecting Companies, Employees, and Society

Mama Mirai Support Group
creates the following cycle of value.

  • Company
    Improved brand value and recruitment capabilities
  • Employees
    Greater appreciation of employee benefits and increased engagement
  • Society
    Support and independence opportunities for mothers and children
Program

Support is not one-way; it is designed so that value is returned to companies.

Activities

Three Areas of Support
Specific Support Program

01 Supporting Food Security

We provide peace of mind in everyday life through support with rice, food, and other essential supplies.
Specific Support Program

02 Supporting Learning

We create opportunities for mothers and children to learn, gain experiences, and expand their choices for the future.
Specific Support Program

03 Supporting Employment

We support the first steps toward independence through job information, skill development, and connections with companies.

Collaboration

Working Together with Companies
Food and supplies donations, activity sponsorship
Food and supplies donations,
activity sponsorship
Joint planning of learning, experience, and career programs
Joint planning of learning,
experience, and career programs
Employment opportunities, remote work, and recruitment partnerships
Employment opportunities, remote work,
and recruitment partnerships
Activity reports, SNS and PR content planning and production
Activity reports, SNS and
PR content planning and production

Operated by: Mama Mirai Support Group. Sapolabo Co., Ltd. serves as the point of contact for corporate partnerships, planning, PR, and related activities.

Flow

From Implementation to Demonstrating Impact
Implementation Process

1 Consultation & Planning

Implementation Process

2 Internal Communication & Preparation

Implementation Process

3 Launch of Support

Implementation Process

4 PR & Communications

Implementation Process

5 Report Submission

Implementation Process

6 Proposal for Improvements for the Following Year

We don't simply implement CSR initiatives and walk away.
We work alongside you to create CSR programs
whose impact can be clearly seen and measured.